Founder & CEO, GPS
Joseph Menzie is a seasoned gem dealer and highly respected professional in the Gemstone and Jewelry Industry, bringing over 48 years of expertise to the market. Having served fine retail stores worldwide, Joe’s career is marked by a commitment to excellence, strategic vision, and the ability to drive innovation within the field.
As a former President of the International Colored Gemstone Association (ICA), Joe has played a pivotal role in shaping the industry, building partnerships, and delivering significant contributions to the advancement of the colored gemstone sector. His leadership, business acumen, and deep understanding of gemstones have made him a trusted authority and a sought-after advisor in the market. Joe’s expertise extends beyond the retail sphere, encompassing gemstone acquisition, appraisals, and international mining tours and exploration. His unparalleled knowledge and dedication to uncovering rare and exceptional gemstones have earned him a reputation as a leader in the industry.
The global gemstone industry stands at a pivotal moment. In the face of rising tariffs, evolving consumer expectations, and a rapidly changing digital landscape, GPS is presenting a new model for trade growth- driven by Agentic AI and consumer engagement. At ICA Congress 2025, GPS will unveil how intelligent agents, and personalized education can transform how gemstones are discovered, selected, and sold- while preserving the craftsmanship, ethics, and tradition that define the trade. Highlights include: 1. Introduction to A first-of-its-kind platform built specifically for the gemstone trade and its consumers. 2. Intelligent AI agents that guide clients through gemstone selection based on personal preferences, values, and style. 3. Tools that empower retailers, wholesalers, manufacturers, brands, and institutions through personalized commerce, digital education, and omnichannel storytelling. 4. A model that brings educated consumers directly to retail, lifting demand across the entire gemstone ecosystem. 5. A call to action to co-create the future of gem commerce with purpose-built, trusted, and inclusive technology. To learn more, explore partnership opportunities, or collaborate with GPS, please reach out to us at [email protected] , or contact Joe Menzie directly at [email protected] or Frances Diniz at [email protected]
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